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The trend seems to be moving towards voice searches, exactly like in B2C, thanks to the spread of voice assistants such as Siri, Alexa or Cortana. Even in B2B you need to pay attention to innovations. If you think you need support for this or other digital activities, we are at your disposal! Book a free online session with one of our inbound experts now by clicking here. 7 Ways to Improve Your Business Email Response Rate Published by Laura Rinaldi You can find me on: Updated the:November 30, 2021 Reading time: 4 minutes commercial emails.

Commercial emails, also called cold emails , often bring results that are significantly lower than wedding photo editing service expected. In fact, it happens that you have entire lists of potential and highly qualified customers, for whom a detailed B2B email marketing plan is created, without however obtaining any significant results. Why does this happen? How to make sure all these email addresses don't go to waste? We'll talk about it in today's article. Tips for using commercial emails in the right way.




The reasons why the emails sent do not receive a response can be different, but often the problem is to be found not so much in the lists of potential customers, but in the texts of the commercial emails themselves. If you are unable to capture the attention of prospects right from the first lines - indeed, even before that, the subject is essential to ensure that emails are opened - you will hardly get responses. There are 7 crucial points for the success or failure of commercial emails sent to potential customers. We will delve into them further below.


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